Gentleman calls up the gym this week. ☎️

🦊: “It’s a great day at Metro Jiu-Jitsu, this is coach Fox how can I help you?”

Man: “Howdy! Okay here’s my situation. I just enrolled my son in another Jiu-Jitsu school last month.”

🦊: Great!

Man: “But his cousins trains with you guys and we really want them training together. But I’m running into a money issue.”

🦊: What’s the issue?

Man: Well, from what I understand you guys are like $60/more than what I’m paying now.

🦊: “Yes. That’s true.”

Man: So I guess, I’d like him to train with you guys but I don’t know if I can swing the extra money.

🦊: “Gotcha. So first off lemme say, if your child is training Jiu-Jitsu anywhere that’s a good thing.

I know all the school owners personally downriver and I have their cell phone numbers.

Is the only thing keeping your from training with us the money brother?

Man: Yes sir.

🦊: Have you even been into the gym?

Man: No sir, because I don’t want them to l love it and not be able to afford it.

🦊: Well, I understand the sentiment but honestly first you need to make sure you even agree with our gyms culture and methodology.

You may step foot in the gym and hate it, (unlikely), but if that’s the case it wouldn’t matter if training was FREE…..you’re better off where you’re at.

Agreed?

Man: Agreed.

🦊: Then regarding the money. Whatdya do for work?

Man: I’m a locksmith 🔑

🦊: I used to work at a door and lock company. Oh cool.

So truthfully I think in addition to our Jiu-Jitsu training and character development program for your son, you could get some real out of Metro simply by the free advertising we offer in house.

We can print your ad on our TVS, member apps, and email. And as we say we like to “Keep the money in the family.”

So if you can’t make up the $50/month in added revenue…..you’re probably not trying.

Feel me?

Man: “oh wow. That’s great! Can I come in tomorrow?”

🦊: For sure.

Add so much value that even if your price is higher…..it’s a no brainer.

See you on the mat,

Written by Coach David Fox